What is Blue Yonder Dynamic Demand Response?

Dynamic Demand Response senses short-term demand shifts (POS, web, events, weather, promo changes) and rapidly adjusts near-term forecasts and plans. It pushes updated signals to allocation, replenishment, and labor so you react in hours, not weeks, protecting service while minimizing waste. Planners get explainable drivers and scenario levers (price, promo, mix) to choose the best response, then publish with auditability.