What is Blue Yonder Buyer?

Buyer refers to the buyer/planner workflows inside Assortment Planning. The solution connects financial targets, product attributes, and localized demand so buyers can move faster, collaborate with merchants and space teams, and make every assortment decision count. It automates decision points, streamlines cross-functional work, and ties choices to financial and operational outcomes, so buyers can localize, simulate, and execute assortments that protect margin while meeting customer expectations.