What is Blue Yonder Strategic Assortment?

Strategic Assortment aligns your product mix with financial targets and customer demand by season, channel, and store/cluster. Planners model what-if scenarios, balance breadth vs. depth, and localize for demographics and missions, then connect plans to allocation and replenishment so choices show up on shelves fast. The result is higher conversion, margin, fewer stockouts/markdowns, and a clear, auditable link from strategy to shelf.